Top 25 Quotes by Chip Heath of 31 - Page 2

The Curse of Knowledge: when we are given knowledge, it is impossible to imagine what it's like to LACK that knowledge.

Impossible, Imagine, Given

This is the biggest problem in analytics today.

Today, Problem, Analytics

Create a need for closure.

Needs, Closure

Chip Heath, Dan Heath (2008). “Made to Stick: Why some ideas take hold and others come unstuck”, p.81, Random House

What’s broken, and how do we fix it?

Broken

"Switch: How to Change Things When Change Is Hard". Book by Chip Heath and Dan Heath, 2010.

Mental simulation is not as good as actually doing something. But it's the next best thing. And the right kind of a story is a simulation.

Stories, Next, Kind

You've got a good idea, how do you make it stick?

Ideas, Sticks, Good Ideas

Chip Heath Quotes - Page 2