Why do villains have so much influence? Because the honest people are terribly dense.
Just as the queen bee, the highest-ranking, peerless creature of her hive, is surrounded by lowly drones to please her, whereas the workers produce honey, the same way is the one who sits on the throne an equal only to himself, and no one's companion.
Lap-dogs and blood-hounds enjoy the greatest respect at court; house-dogs and no dogs at all are not even considered.