Creativity is an innate function in a human being, as we see in tribal peoples, who spent their considerable leisure time making religious artifacts and sacred art. That is what I would call a direct culture, in that everybody in it is directly in touch with all the elements, both of the culture and of the environment.
We have to be realistic about the brutal demands a money culture puts on the psyche, and there is a great cost to this in terms of creativity. Look at the state of people at 65. How many of them become creative after having to survive in the money culture?
Creativity is the vulnerability to spiritual and physical sensation, and to experience, combined with and acting upon a certain level of skill, combined with the compulsion or longing or need or desire to give.
These things - the degree of vulnerability, the degree of skill, the degree of the longing to give - are influx all the time, And to lump all that under the word "creativity" assumes something much more static than it is. That's why an artist may be marvelous in her 20s, and be creating automatic crap in her 40s. A writer may be trivial in his 20s, and be writing incredibly in his 50s, because those things are always in flux.
I never get my creativity flowing. I'm a pro, this is how I earn my living. If it don't flow, I don't eat.
People are judged continuously everywhere on the most intimate level by the prices on their head. Most of them accept the judgment. It's very hard to have self-respect, or to maintain a state of creativity under these conditions.