Don't be intimidated by what you don't know. That can be your greatest strength and ensure that you do things differently from everyone else.
Embrace what you don't know, especially in the beginning, because what you don't know can become your greatest asset. It ensures that you will absolutely be doing things different from everybody else.
I made a conscious decision not to tell anyone in my life. Now I tell people - don't tell anyone your idea until you have invested enough of yourself in it that you are not going to turn back. When a person has an idea at that conception moment it is the most vulnerable - one negative comment could knock you off course.
Don't be intimidated by what you don't know.
I didn't want women to walk out of the dressing rooms feeling depressed and wanting a cocktail.
