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Sometimes perception is almost more important than the skill level of an actor. And if you give too much away, you have nothing to take for yourself and put onscreen. If people feel like they know you too well, they won't be able to indentify with the character you're trying to portray. Or they'll feel that you're just playing yourself, and then you just become a personality actor. And that's the death of any actor.

Source: film.avclub.com
Sometimes perception is almost more important than the skill level of an actor. And if you give too much away, you have nothing to take for yourself and put onscreen. If people feel like they know you too well, they