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There are a significant number of people who appreciate what we do, and most of them gravitate to Analog because this is where they can find it. The other magazines tend to share their audiences, which may result in each of them having a smaller market share.

Stanley Schmidt
Numbers, People, Appreciate
"Analog Editor Stanley Schmidt Finds the Future of Magazines to be Astounding". Interview with Michael A. Burstein, www.mabfan.com. July 23, 2001.
There are a significant number of people who appreciate what we do, and most of them gravitate to Analog because this is where they can find it. The other magazines tend to share their audiences, which may result in