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  5. Consumers around the world always want something unexpected ...

Consumers around the world always want something unexpected and exciting, and that's what drives me. I love the challenge of reinterpreting my designs in new ways each season to keep the "prep look" modern and fresh.

Tommy Hilfiger
Want Something, Design, Challenges
"Hilfiger vs Nadal". Vanity Fair interview, www.vanityfair.com. September 22, 2015.
Consumers around the world always want something unexpected and exciting, and that's what drives me. I love the challenge of reinterpreting my designs in new ways each season to keep the prep look modern and fresh.