So this is why I can't agree with "don't feed the trolls." When millionaire celebrity broadcasters and entire publications start trolling, ignoring them isn't really an option anymore. They are gradually making trolling normative. We have to start feeding the trolls: feeding them with achingly polite emails and comments, reminding them of how billions of people prefer to communicate with each other, every day, in the most unregulated arena of all: courteously.