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Once shoppers become empowered, we will facilitate industries thinking in completely new terms; for example, making products that are totally biodegradable.

Daniel Goleman
Thinking, Example, Biodegradable
"O Interview: How Daniel Goleman Is Changing Our Ideas About Living Green". Interview with Aimee Lee Ball, www.oprah.com. April, 2009.
Once shoppers become empowered, we will facilitate industries thinking in completely new terms; for example, making products that are totally biodegradable.