Authors:

If your audience doesn't like something, you should think to yourself, "Well, why don't they like something? Is there something wrong here?" And, if they like something, you should think to yourself, "Why do they like it? What am I doing right here?," and deal with those issues.

Source: collider.com
If your audience doesn't like something, you should think to yourself, Well, why don't they like something? Is there something wrong here? And, if they like something, you should think to yourself, Why do they like it?