What humans want most of all, is to be right. Even if we're being right about our own doom. If we believe there are monsters around the next corner ready to tear us apart, we would literally prefer to be right about the monsters, than to be shown to be wrong in the eyes of others and made to look foolish.
David Wong (2012). “This Book Is Full of Spiders: Seriously, Dude, Don't Touch It”, p.20, Macmillan