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Sequels are not done for the audience or cinema or the filmmakers. It's for the distributor. The film becomes a brand.

Francis Ford Coppola
Cinema, Done, Film
"Francis Ford Coppola: There Should Only Be One 'Godfather'". Interview with Josh Horowitz, www.mtv.com. December 3, 2012.
Sequels are not done for the audience or cinema or the filmmakers. It's for the distributor. The film becomes a brand.