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Do you know how many companies have wanted me to do an energy drink for them because I named my book 'Crush It!'? It might be fun one day, but right now I think it would undermine the personal brand I've built.

Gary Vaynerchuk
Crush, Fun, Book
"Gary Vaynerchuk gives personal brand top billing". Interview with John Warrillow, www.theglobeandmail.com. September 29, 2010.
Do you know how many companies have wanted me to do an energy drink for them because I named my book 'Crush It!'? It might be fun one day, but right now I think it would undermine the personal brand I've built.