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The word Hare is the word that calls upon the energy that's around the Lord. If you say the mantra enough, you build up an identification with God.

"The Mantra 'Keeps Me in Tune with Reality'". Interview with Mukunda Goswami, www.beliefnet.com. September 4, 1982.
The word Hare is the word that calls upon the energy that's around the Lord. If you say the mantra enough, you build up an identification with God.