Authors:

Denunciations of the manipulativeness of advertisers can unfortunately all too easily be turned on their heads into denunciations of the gullibility of consumers. Both are forms of scapegoating, neither accomplishes anything.

J. M. Coetzee, David Attwell (1992). “Doubling the Point: Essays and Interviews”, p.137, Harvard University Press
Denunciations of the manipulativeness of advertisers can unfortunately all too easily be turned on their heads into denunciations of the gullibility of consumers. Both are forms of scapegoating, neither accomplishes