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The common question that gets asked in business is, why? That’s a good question, but an equally valid question is, why not?

Jeff Bezos
Success, Business, Entrepreneur
"Jeff Bezos Owns the Web in More Ways Than You Think". Interview with Steven Levy, www.wired.com. November 13, 2011.
The common question that gets asked in business is, why? That’s a good question, but an equally valid question is, why not?