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The most important thing I've learned since becoming CEO is context. It's how your company fits in with the world and how you respond to it.

Jeffrey R. Immelt
Learning, Important, World
"Long-term marketing: a new paradigm shift" by John Drummond, www.theguardian.com. November 16, 2012.
The most important thing I've learned since becoming CEO is context. It's how your company fits in with the world and how you respond to it.