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To be an ethical leader is indeed to be different. This kind of leader acknowledges the complexity of running a responsible business, yet tries to do it anyway.

Andrew Leigh
Running, Responsible Business, Leader
Andrew Leigh (2013). “Ethical Leadership: Creating and Sustaining an Ethical Business Culture”, p.6, Kogan Page Publishers
To be an ethical leader is indeed to be different. This kind of leader acknowledges the complexity of running a responsible business, yet tries to do it anyway.