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Things get better when Joy hears about a televised way to sell products and makes a connection with QVC. She convinces an executive there, played by Bradley Cooper, to let her appear as herself.

Kenneth Turan
Joy, Get Better, Connections
"'Joy' Sinks Into A Morass As Its Protagonist Faces Irritating Obstacles". "Morning Edition" with David Greene, www.npr.org. December 25, 2015.
Things get better when Joy hears about a televised way to sell products and makes a connection with QVC. She convinces an executive there, played by Bradley Cooper, to let her appear as herself.