Let's say you don't want to stress the urgency of the gospel. Imagine that you are a hyper-Calvinist, and you just figure that people's salvation is a matter for the sovereignty of God. Well, if that's the case, there will never be the heartfelt pleading that you would see in a Spurgeon or an Edwards, or in the Apostle Paul where he pours out his heart in Romans 9 and 10 for the Jewish people.
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