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Being the first is old media, while being to the point is new media. And Twitter never forgets.

Mercedes Bunz
Media, Firsts, Never Forget
"Help! My boss is on Twitter: three rules to avoid social media catastrophes" by Mercedes Bunz, www.theguardian.com. November 11, 2009.
Being the first is old media, while being to the point is new media. And Twitter never forgets.