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The reason we form networks is because the benefits of a connected life outweigh the costs. It's to our advantage as individuals and a species to assemble ourselves in this fashion.

Nicholas A. Christakis
Fashion, Cost, Benefits
"TED 2010 | Nicholas Christakis: Does This Social Network Make Me Look Fat?". Interview with Kim Zetter, www.wired.com. February 12, 2010.
The reason we form networks is because the benefits of a connected life outweigh the costs. It's to our advantage as individuals and a species to assemble ourselves in this fashion.