The most enduring of the false narratives is that the signature phrase of the early pontificate - "Who am I to judge?" - was a matter of the pope jettisoning millennia of Catholic moral teaching. It was not. It was a specific response to the circumstances of a man who had repented and was trying to live an upright life.
When media "narratives" about [Pope] Francis get set in concrete, and act as filters bending or distorting (or ignoring) aspects of his vision and his teaching that don't fit the established story line, the Church has a problem.
I hope ["reanimated the papacy"] means that the new interest in the pope evokes a new interest in the Church's teaching, of which the pope is the custodian.