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John Battelle Quotes

The only thing Google has failed to do, so far, is fail.

The only thing Google has failed to do, so far, is fail.

John Battelle
Google, Failing
John Battelle (2011). “The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture”, p.178, Nicholas Brealey Publishing

Search, a marketing method that didn't exist a decade ago, provides the most efficient and inexpensive way for businesses to find leads.

John Battelle
Marketing, Way, Inexpensive
John Battelle (2011). “The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture”, p.33, Nicholas Brealey Publishing

Increasingly, search is our mechanism for how we understand ourselves, our world, and our place within it.

John Battelle
Our World, Marketing, World
John Battelle (2011). “The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture”, p.210, Nicholas Brealey Publishing

Making media companies that you hope to sell is not a lot of fun for anyone who cares deeply about making media.

John Battelle
Fun, Media, Who Cares

Bill Gates has become the patron saint of philanthropy and the poster child of rebirth, and from what I can tell, rightly so.

John Battelle
Children, Saint, Bills

The old internet is shrinking and being replaced by walled gardens over which Google's crawlers can't climb.

John Battelle
Garden, Shrinking, Internet
"Walled gardens look rosy for Facebook, Apple - and would-be censors" by Charles Arthur, www.theguardian.com. April 17, 2012.

WordPress makes it drop-dead easy to start a site. Take my advice and go do it.

John Battelle
Advice, Easy, Site

Where one industry stumbles, another rises up.

John Battelle
Industry

The Nexus 7 is about the same size as a Moleskine notebook, and it just 'feels' like the right form factor for doing all those things you want to do on a smart phone, but can't quite do in the right way. It's not too big, and not too small - just right.

John Battelle
Notebook, Smart, Phones

We overthrew the feudal system in the 1600s, and the theocracy in the 1700s. But currently, corporations play similar roles in many of our lives, either directly or indirectly.

John Battelle
Play, Feudal System, Roles

Google is a global Rorschach test. We see in it what we want to see. Google has built an infrastructure that makes a lot of dreams closer to reality.

John Battelle
Dream, Reality, Google

It's become something of a ritual - every year, Google publishes its year-end summary of what the world wants, and every year I complain about how shallow it is, given what Google really knows about what the world is up to.

John Battelle
Years, Year End, Google

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