It doesn't take an incredible manner of analysis to reveal that our primary desires are incessantly stimulated to keep us basic consumers.
It doesn't matter how many pairs of shoes you have, how many cars you have, etc.... It's all utterly meaningless and yet we continue to pursue this. Why? Because they've learned they can stimulate our primal desires through selling us products.
Our basic fundamental desires are overly stimulated. A friend of mine said, "you have a generation of people that have been accidentally marketed to."