The consumerist culture insists that swearing eternal loyalty to anything and anybody is imprudent, since in this world new glittering opportunities crop up daily.
The task is to keep the lost opportunities of the past alive.
There is less pressure on abandoning native communities: what for? There is nothing to be gained by it. On one hand, there are plenty tempting opportunities of experimenting with identities - being one kind of person today and a different the next day. On the other hand, there is little pressure to include the ethnic identity or religious identity into this mechanism, because now everybody is in a kind of Diaspora today.
