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I always tell other people to protect against the downside, and not risk roughing on new ventures, but I never stuck to that rule myself.

Richard Branson
New Ventures, People, Risk
"Richard Branson on Being Richard Branson". Interview with Rod Kurtz, www.entrepreneur.com. December 17, 2012.
I always tell other people to protect against the downside, and not risk roughing on new ventures, but I never stuck to that rule myself.