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  5. Build and they will come’ is not a strategy, it’s a prayer.

Build and they will come’ is not a strategy, it’s a prayer.

Steve Blank
Prayer, Strategy, Blank
Steve Blank (2013). “The Four Steps to the Epiphany: Successful Strategies for Products that Win”, p.30, BookBaby
Build and they will come’ is not a strategy, it’s a prayer.