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Dot the i's, cross the t's, answer the phones promptly, send out errorless invoices, and in general never forget that the devil is in the details.

Tom Peters
Phones, Entrepreneur, Devil
Tom Peters (2010). “The Pursuit of Wow!: Every Person's Guide to Topsy-Turvy Times”, p.19, Vintage
Dot the i's, cross the t's, answer the phones promptly, send out errorless invoices, and in general never forget that the devil is in the details.