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  5. Branding is simply a more efficient way to sell things.

Branding is simply a more efficient way to sell things.

Al Ries
Way, Branding, Efficient
Al Ries, Laura Ries (2009). “The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand”, p.10, Harper Collins
Branding is simply a more efficient way to sell things.