Shrewd and crafty politicians, when they wish to bring about an unpopular measure, must not go straight forward to work, if they do they will certainly fail; and failures to men in power, are like defeats to a general, they shake their popularity. Therefore, since they cannot sail in the teeth of the wind, they must tack, and ultimately gain their object, by appearing at times to be departing from it.
Charles Caleb Colton (1824). “Lacon, Or, Many Things in a Few Words: Addressed to Those who Think”, p.183