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A lot of people hear it in a dark way, but, I think, without saying the word too many times, it's empowering, and so we wanted to display that in a way that the listener wouldn't see normally.

Dan Reynolds
Dark, Thinking, People
"Imagine Dragons' 'Radioactive' video: empowerment, Lou Diamond Phillips-style". www.mtv.com. December 14, 2012.
A lot of people hear it in a dark way, but, I think, without saying the word too many times, it's empowering, and so we wanted to display that in a way that the listener wouldn't see normally.