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  5. A crash is when your competitors program dies. When your...

A crash is when your competitor's program dies. When your program dies, it is an 'idiosyncrasy'.

Guy Kawasaki
Crash, Program, Competitors
Guy Kawasaki (1990). “The Macintosh Way”, HarperCollins
A crash is when your competitor's program dies. When your program dies, it is an 'idiosyncrasy'.