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The music becomes more pure and soulful when it's true, and it has to be true these days with the way the internet works, and the way the game works, everyone wants authentic raps.

"J. Cole Talks Roc Nation, Meeting Jay-Z & 'The Warm Up' Mixtape". Interview with Damien Scott, www.complex.com. May 2, 2009.
The music becomes more pure and soulful when it's true, and it has to be true these days with the way the internet works, and the way the game works, everyone wants authentic raps.