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It's like half the campaign of selling a record is trying to convince people that you're an artist. Well, I am an artist. This is what I do.

James Vincent McMorrow
Artist, People, Trying
"James Vincent McMorrow: 'I like my own musical company'". Interview with Tom Lamont, www.theguardian.com. January 4, 2014.
It's like half the campaign of selling a record is trying to convince people that you're an artist. Well, I am an artist. This is what I do.