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Why is it that big companies fail when the technology changes? It happens in every industry, so what's the pattern? What are they all doing wrong?

"Jesse Schell: Xbox, PlayStation and the Innovator's Dilemma". Interview with Matthew Handrahan, www.gamesindustry.biz. August 5, 2013.
Why is it that big companies fail when the technology changes? It happens in every industry, so what's the pattern? What are they all doing wrong?