Authors:

If you can learn to understand people how they think, what they feel, what inspires them, how they're likely to act and react in a given situation- then you can motivate and influence them in a positive way.

John C. Maxwell, Jim Dornan (2013). “How to Influence People: Make a Difference in Your World”, p.56, Thomas Nelson Inc
If you can learn to understand people how they think, what they feel, what inspires them, how they're likely to act and react in a given situation- then you can motivate and influence them in a positive way.