Tobacco is the only industry that produces products to make huge profits and at the same time damage the health and kill their consumers.
I never wanted Ford to be a place, like the tobacco industry, where our employees were not proud of coming to work for us. I felt there was a danger of that, should we be marginalized as a major polluter.
If our company is to survive and prosper, over the long term we must get our share of the youth market.
