I really didn't try to make an effort to make urban music, but I am a product of my inspirations.
In North America, hip-hop and urban music are much more developed than it could be in Europe, except for a couple of markets like France, for example, or Germany, they're a little bit more aware.
Dizzee's just my childhood hero. He's definitely the inspiration. He's got himself to a very good place. He's defied the expectations of what British black urban music was like. He was the first person who made the rest of Britain realise it wasn't just a one-album-type situation. You've got to take your hat off to somebody like that.
What is missing in a lot of urban music is perspective. You hear a lot of regurgitated perspective. It's a lot of: out at the club. Had drinks. Patrón. Big booties. It's this regurgitated idea of living in this, I don't know, one-night-stand moment that always starts at the club and Patrón. And so perspective, perspective, perspective is what I'm an advocate of.
Canada can be tough for urban music.
I have a very pop voice, but there's so much of me I associate mostly with urban music, so I try to blend the two.