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Frank Bettger Quotes

Selling is the easiest job in the world if you work it hard-but the hardest job in the world if you try to work it easy.

Frank Bettger (2009). “How I Raised Myself From Failure”, p.28, Simon and Schuster

Never forget a customer. Never let a customer forget you

Frank Bettger (2009). “How I Raised Myself From Failure”, p.217, Simon and Schuster

The short-cut to popularity is to lend everyone your ears, instead of giving them your tongue

Frank Bettger (2009). “How I Raised Myself From Failure”, p.102, Simon and Schuster

Sell the interview before you attempt to sell the product

Frank Bettger (2009). “How I Raised Myself From Failure”, p.165, Simon and Schuster

When you show a man what he wants he will move heaven and earth to get it.

Frank Bettger (2009). “How I Raised Myself From Failure”, p.103, Simon and Schuster

There is an art in silence, and there is an eloquence in it too.

Frank Bettger (2009). “How I Raised Myself From Failure”, p.98, Simon and Schuster

New customers are the best source of new business

Frank Bettger (1992). “How I Raised Myself From Failure”, Touchstone