Leo Burnett Quotes about Economy

All Leo Burnett Quotes Advertising Business Economy quotes Fun Inspirational Marketing Success Writing

If you don't get noticed, you don't have anything. You just have to be noticed, but the art is in getting noticed naturally, without screaming or without tricks.

If you don't get noticed, you don't have anything. You just have to be noticed, but the art is in getting noticed naturally, without screaming or without tricks.

Leo Burnett

Art, Economy, Tricks

The greatest thing to be achieved in advertising, in my opinion, is believability, and nothing is more believable than the product itself.

Leo Burnett

Opinion, Advertising, Economy

Leo Burnett (1961). “Communications of an Advertising Man: Selections from the Speeches, Articles, Memoranda, and Miscellaneous Writings of Leo Burnett”

I have learned that you can’t have good advertising without a good client, that you can’t keep a good client without good advertising, and no client will ever buy better advertising than he understands or has an appetite for.

Leo Burnett

Clients, Advertising, Economy

Leo Burnett (1961). “Communications of an Advertising Man: Selections from the Speeches, Articles, Memoranda, and Miscellaneous Writings of Leo Burnett”

Fun without sell gets nowhere, but sell without fun tends to become obnoxious.

Leo Burnett

Fun, Economy, Obnoxious

"Communications of an Advertising Man: Selections from the Speeches, Articles, Memoranda, and Miscellaneous Writings of Leo Burnett". Book by Leo Burnett, 1961.

There is no such thing as a permanent advertising success.

Leo Burnett

Advertising, Economy, Permanent

Too many ads that try not to go over the reader's head end up beneath his notice.

Leo Burnett

Trying, Economy, Ends

Leo Burnett (1961). “Communications of an Advertising Man: Selections from the Speeches, Articles, Memoranda, and Miscellaneous Writings of Leo Burnett”