Leonard Saffir Quotes
In crisis management, be quick with the facts, slow with the blame.
Leonard Saffir, Jack Tarrant (1993). “Power Public Relations: How to Get PR to Work for You”, N T C Business Books
The formulation of a public relations strategy properly begins with listening, not talking.
Leonard Saffir, Jack Tarrant (1993). “Power Public Relations: How to Get PR to Work for You”, N T C Business Books