One of the most astonishing things about Jesus is that as God he actually chose to come into our fallen, sick, twisted, unjust, evil, cruel, painful world and be with us to suffer like us and for us. Meanwhile, we spend most of our time trying to figure out how to avoid the pain and evil of this world while reading dumb books about the rapture just hoping to get out.
Ultimately I think the difference between reading the Bible and studying it is making the connections between who Jesus is and what he's done.