If you're going to invest a valuable asset (like time), go ahead and make it productive. Use a postit or two, or some index cards or a highlighter. Not to write down stuff so you can forget it later, but to create marching orders. It's simple: if three weeks go by and you haven't taken action on what you've written down, you wasted your time.
![If you're going to invest a valuable asset (like time), go ahead and make it productive. Use a postit or two, or some index cards or a highlighter. Not to write down stuff so you can forget it later, but to create](http://cdn.quoteddaily.com/images/seth-godin/if-youre-going-to-invest-a-valuable-asset-like-time-go-ahead-and-make-it-productive-use-a-postit-or.jpg)