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Watching shows on Netflix is a different experience because most people are sitting there for three to five hours. Very few people even watch one episode. So it's not like a movie theater where you want to the movies to be shorter so you can go urinate. You can pause and urinate at home, and if something is longer, you're allowed to stop and eat breakfast and then watch eight more episodes.

"Judd Apatow: ‘Love’ was made for the Netflix binge, and ‘Girls’ should be weekly". Interview with Alan Sepinwall, uproxx.com. February 17, 2016.
Watching shows on Netflix is a different experience because most people are sitting there for three to five hours. Very few people even watch one episode. So it's not like a movie theater where you want to the movies to