My work is not about "form follows function," but "form follows beauty" or, even better, "form follows feminine."
It has been our experience that women usually prefer thin, undernourished, flatchested females, dressed to the teeth, as a concept of "feminine beauty" -- and that men prefer exactly the opposite: voluptuous, well-rounded and undressed. The women's idealization of woman is actually a male counterpart, competing with man in society; man's view of women is far more truly feminine.
We can be beautiful at all ages. Feminine beauty comes in all shapes, sizes, colors, ways.
We will make La Perla a great international brand for beauty and feminine luxury.
I love the old Hollywood glam look: platinum blonde hair, the perfect red lip. It's very Marilyn Monroe and shows a pure feminine beauty.
