Going viral isn’t random, magic, or luck. It’s a science.
Helpful is the new viral.
The more awesome you are, the more emotion you create, the more viral it is.
I realized that influence was inextricably linked to impact — the more influence you had, the more impact you could create. . . . The ability to make things go viral felt like the closest that we could get to having a human superpower.
When I started off in DC, you didn't get viral first. You got funny first.
Facebook is inherently viral.
If you become a viral star, that is terrific!
