Guy Kawasaki Quotes about Writing

The first good reason to write a book is to add value to people’s lives.

Writing a book isn’t an easy process nor is it always enjoyable, but it is one of life’s most satisfying achievements.

Writing is the starting point from which all goodness (and crappiness) flows.

For me writing is as close to being an engineer as possible.

For me, while writing I am an engineer, so if I decide to change the format, I want to add a section, to move a section, reorganize the section, anything I want to do, I just boot words, and I do what I want to do. So, I feel completely empowered when I'm a writer.

Writing is one way to achieve enchantment.

My recommendation for SEO is very simple. It’s Write Good Stuff. In my mind, Google is in the business of finding good stuff. It has thousands of the smartest people in the world, spending billions of dollars to find the good stuff. All you have to do is write the good stuff; you don't need to trick it. Let Google do its job and you do your job.

There was no "decision" per se to re-position myself. I simply decided that I wanted to write a book that would help people influence others.

Enchantment can be done with writing but I think enchantment is basically a prospective or an operating system for life. That you can enchant a person who is assigning your airplane seat, your hotel room, your waiter, your waitress.

Do not write to impress others. Authors who write to impress people have difficulty remaining true to themselves. A better path is to write what pleases you and pray that there are others like you. Your first and most important reader is you. If you write a book that pleases you, at least you know one person will like it.

You’ll learn that the key to a great book is editing-grindin g, buffing, and polishing-not writing.

Writing is therapeutic. It helps you cope with issues that seem gargantuan at the time. The process of expressing yourself about a problem, editing your thoughts, and writing some more can help you control issues that you face.

It's hard to build community around mediocre and mundane writing.

Disorganizatio n is the enemy of good writing.

You know you're ready to write a book when you have a feeling that you should do it, no matter what anybody says. It's like falling in love or starting a company. When you're still wondering if you should get married or you're still wondering whether you should start a company that might be not the right person or the right idea. And writing is the same way. When you've locked on to the topic, you'll just write it.

Writing a book is as different from digital curation as night and day. Digital curation is a series of split-second decisions: good/no good. It can even be done algorithmically. Writing is process-intensive activity.