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Nate Silver Quotes about Marketing

The signal is the truth. The noise is what distracts us from the truth.

Nate Silver (2012). “The Signal and the Noise: Why So Many Predictions Fail-but Some Don't”, p.21, Penguin

We must become more comfortable with probability and uncertainty.

Nate Silver (2012). “The Signal and the Noise: Why So Many Predictions Fail-but Some Don't”, p.20, Penguin

New ideas are sometimes found in the most granular details of a problem where few others bother to look.

Nate Silver (2012). “The Signal and the Noise: Why So Many Predictions Fail-but Some Don't”, p.76, Penguin

Distinguishing the signal from the noise requires both scientific knowledge and self-knowledge.

Nate Silver (2012). “The Signal and the Noise: Why So Many Predictions Fail-but Some Don't”, p.309, Penguin

We're living in a world where Google beats Gallup.

"Hit political blogger Nate Silver on future of predictive modeling". Interview with David K. Randall, www.reuters.com. November 9, 2012.