Sun Tzu Quotes

It is more important to outhink your enemy, than to outfight him

In the midst of chaos, there is also opportunity.

If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle.

The opportunity of defeating the enemy is provided by the enemy himself.

Victory is reserved for those who are willing to pay its price.

If you are strong, appear weak. But if you are weak, appear strong.

Victory comes from finding opportunities in problems.

The supreme art of war is to subdue the enemy without fighting.

One need not destroy one's enemy. One need only destroy his willingness to engage.

If a battle can not be won do not fight it.

There is an intelligent way to eat a live frog - I just don't know what it is.

Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.

Great results, can be achieved with small forces.

Those who are victorious plan effectively and change decisively. They are like a great river that maintains its course but adjusts its flow.

To know your Enemy, you must become your Enemy.

All warfare is based on deception. Therefore, when capable, feign incapacity; when active, inactivity. When near, make it appear that you are far away; when far away, that you are to lure him; feign disorder and strike him. When he concentrates, prepare against him; where he is strong, avoid him. Anger his general and confuse him. Pretend inferiority and encourage his arrogance.

All wars are won or lost before they are ever fought.

Swift as the wind. Quiet as the forest. Conquer like the fire. Steady as the mountain

Opportunities multiply as they are seized.

Kill one, terrify a thousand.

A leader leads by example not by force.

Attack him where he is unprepared, appear where you are not expected.

The greatest victory is that which requires no battle.

Plan for what is difficult while it is easy, do what is great while it is small.

Victorious warriors win first and then go to war, while defeated warriors go to war first and then seek to win.